Microsoft Private Cloud Amplified with EMC

Last week was the Microsoft Management Summit (MMS) in Las Vegas and what a show! Microsoft took the full wraps off System Center 2012 with a week full of sessions showcasing how Microsoft management can simplify administration for physical and virtual environments as well as infrastructure monitoring, desktop management and tools for the public and private cloud. Microsoft also officially named the next version of Windows Server to Windows Server 2012.

Overall EMC had a great week with thousands of attendees at our booth (check out this crowd below!) engaging with our many specialists in conversations about System Center integration, EMC tools for managing private cloud, to discuss EMC best practices for virtualizing Microsoft applications with Hyper-V, to learn more about EMC VSPEX with Hyper-V and to hear about our technologies for local and remote protection of virtualized workloads.

During the week I also had the opportunity to present a breakout session along with my EMC colleague, Txomin Barturen. In our session entitled Microsoft Private Cloud Amplified with EMC we presented how to achieve not just virtualization but full automation with Microsoft Private Cloud and EMC. While virtualization is an important step on the Journey to the Private Cloud, virtualization alone doesn't solve many of the challenges facing IT organizations that are interested in realizing automation in the Datacenter. Many customers are still looking to address operational inefficiencies through simplified management, orchestration and self-service cloud so that end users can request their own resources.

The technologies are in place to realize full automation today and this is what we demonstrated in our session through a series of scenarios. For our first scenario we demonstrated how a customer can use EMC's Storage Integrator (ESI) tool to manage and provision storage for physical or virtual servers using an easy to use MMC tool. ESI provides the administrator a view into relationship between storage to server to VM. We also demonstrated how to use ESI's Powershell cmdlets to script these same storage provisioning tasks so that we could show a new LUN being created, formatting the LUN, attaching the LUN to a host and making the new LUN part of a Cluster Shared Volume (CSV) cluster – all using Powershell cmdlets. By using Powershell, we also demonstrated how to boot a VM from SAN using Cisco Powershell cmdlets to configure the UCS.

Our next scenario was to deploy a VM template using Microsoft System Center Virtual Machine Manager (SCVMM) 2012. Since many of our customers use System Center to manage their virtual environments, we presented a use case in which an administrator manages the EMC SAN though SCVMM by creating a new LUN and using EMC's snapshot capabilities to create a replica of a VM template all done through SCVMM 2012 using the SAN Copy Capable feature. How is this done? Using SMI-S or Storage Management Initiative Specification. SMI-S is a standards approach from SNIA for managing storage and technology that Microsoft added to System Center 2012 to allow SCVMM 2012 administrators to attach to and manage storage arrays that support SMI-S such as EMC.

We then discussed how EMC storage can be managed by System Center Operations Manager (SCOM) for full end to end monitoring of the Datacenter including servers, clients, applications, networks and storage with EMC's SCOM integration. By monitoring storage in SCOM, an administrator can view detailed information about the various storage components as well as have access to monitoring, alerts and diagnostics. SCOM also allows for actions to be addressed such as initiating Microsoft PRO (Performance and Resource Optimization) Packs that can perform tasks such as alert administrators to potential resource problems and move virtual machines to hardware that has more resources available to ensure workloads remain available.

Finally we addressed how to extend automation to the end users through self-service portals, Microsoft Orchestrator and App Controller. By using service delivery and automation workflow through tools like Orchestrator you can automate the deployment of resources. When using an Integration Pack from EMC, you can perform actions such as creating LUNs and presenting them to hosts. With App Controller you can deliver a self-service experience to manage service or applications across private and public clouds. This gives a person the ability to rapidly deploy a template that can consist of multiple VMs with applications pre-loaded so that App Controller submits the job through SCVMM or coordinate this request with other System Center resources. Below is a screen shot of EMC's Integration Pack for Microsoft Orchestrator or visit Inside the EMC MSFT Partnership for a demo of our App Controller capabilities!

So, what if you don't have these technologies today? How do you get started? An easy solution is the Microsoft Private Cloud Fast Track program. Microsoft announced the v2 version of the Private Cloud Fast Track program last week that included two solutions from EMC. This means customers can purchase a pre-built configuration that includes all of the software I just discussed as well as validated hardware from Microsoft to quickly deploy a proven Microsoft Private Cloud architecture. Interested? I'll be blogging about our two solutions soon so stay tuned for more information!

There is a lot going on right now including the upcoming EMC World show in a few weeks in Las Vegas! EMC World is a great show with a lot of Microsoft related content, best practices, solution references, demos, etc. I'll be there representing the Everything Microsoft at EMC Community on the show floor and presented on Virtualizing Mission Critical Microsoft Applications. Be sure to stop by if you're there and more information on EMC World and Microsoft TechEd coming soon!

#MMS2012 Starts Now!! Stop by tonight for your change to WIN!!

EMC title

Attending the Microsoft Managment Summit 2012?  The Conference Start NOW!! 

(April 16-20, 2012)

EMC Simplifies Microsoft Cloud and Data Center Management

Visit EMC (Booth #315) at MMS2012 to learn how you can simplify Microsoft Cloud and Data Center Management.  Talk to our Microsoft Cloud and Management experts to understand how to simplify management, increase IT productivity and lower inftastructure costs.  Learn how you can leverage your investment and expertise with Microsoft Systems Center to Simplify storage infrastructure management.

EMC Solution Experts are looking forward to meeting with you to discuss:

  • Cloud and Datacenter Management – including integration with Microsoft System Center 2012
  • Accelerate Cloud Deployments with Microsoft Fast Track and EMC Proven Solutions configurations and Best Practices.
  • Accelerate Backup Transformation
To learn more, join EMC’s “Everything Microsoft” Community to get the latest information on new solutions, demos, customer testimonials, and much more!  Click here >>
4-16-2012 2-21-20 PM

EMC Booth #315

Visit EMC’s booth and enter to win $50 three times an hour!

Grand Prize: $500 per day!

EMC Session

Microsoft Private Cloud Amplified with EMC

Thursday, April 19:  10:15 AM – 11:30 AM

It’s go time, Microsoft Management Summit 2012 #MMS – 7 days and counting!!!

Once again EMC is a gold sponsor of the Microsoft Management Summit #MMS (April 16th–20th 2012, Venetian Hotel, Las Vegas)   In case you missed it, MMS is Microsoft’s Premier Cloud and Data Center Management show.  This year all the buzz is around Systems Center 2012, and managing IT environments across traditional datacenters, private clouds, client computers and remote devices. 

That said, when I talk to customers, that statement is typically followed by…  Cool, so why is EMC there again? 

Where do I start?  Well, seeing is believing!  If you are attending MMS, be sure to stop by the EMC booth (#315).  Leveraging Systems Center to manage the datacenter is based on managing datacenter infrastructure.  EMC technologies extending and supporting that initiative is the focus!!  I will be at the conference along with EMC solution experts showcasing EMCs industry leading integration with Microsoft Management tools.  The EMC technology showcased will include but not be limited to:

Cloud and Datacenter Management – EMC Integration with Systems Center 2012 Operations Manager, Virtual Machine Manager and Orchestrator will allow you to simply manage and dynamically provision and scale your cloud infrastructure.

Simplified Cloud Management – With technologies like ProSphere, EMC Storage Integrator (ESI), Microsoft PowerShell and Unisphere learn how you can simplify and automate your IT infrastructure.

Accelerate Backup Transformation – Enabling fast online backup with deduplication and advanced recovery with EMCs advanced Backup portfolio including: DataDomain, Avamar, Networker and EMC RecoverPoint.

Accelerate to the Cloud - Accelerating your journey to the cloud with “Purpose Built” configurations focused on Microsoft Hyper-V including Microsoft Private Cloud Fast Track and….  additional Microsoft Hyper-V based purpose built configuration that, well….  I can’t talk about until the conference….

In addition to the EMC Theater, we are involved in numerous sessions including:

  • Microsoft Private Cloud Amplified with EMC: Thursday April 19th, 10:15 – 11:30. Room Titan 2203
  • Got Cloud? Get Simplified Cloud and Data Center Management: Tuesday April 17th, 12:45 -1:00 and Wednesday April 18th, 2:05 - 2:20 in the Microsoft Theatre.
  • Cisco & EMC: Cloud Solutions for Hyper-V, Tuesday April 17th, 1:45 – 2:00.


The latest Episode of the Inside the Partnership: ThePodCast Episode #4 is all about MMS and EMCs involvement.  Follow me on Twitter @EMCMSFT for in conference updates!!!

Inside the Partnership (EMC-MSFT) Podcast #04 - #MMS2012 Preview with Adrian Simays

You can find it and all of the Podcasts here:\ThePodcast


In addition, the last 3 Episodes of Inside The Partnership: The Video Series have been dedicated to technologies we will be focusing on at MMS:

Inside the Partnership (EMC/MSFT): The Video Series: Episode #24 ESI (EMC Storage Integrator) Update and DEMO

Inside the Partnership (EMC/MSFT): The Video Series: Episode #23 Systems Center Virtual Machine Manager 2012

Inside the Partnership (EMC/MSFT): The Video Series: Episode #22 Systems Center Operations Manager 2012 and MMS2012

What's after MMS???  

EMC World Baby. Back to Vegas!!!

Transform IT, Transform Business, Transform Yourself!!!   It’s going to be Epic!!!

Don’t forget about the Everything Microsoft Community site at You’ll find much more on MMS at the new MMS landing page.

Thanks for watching. To be notified of the latest Inside the Partnership videos, follow me on Twitter @EMCMSFT and check out

Microsoft Uses SQL Server 2012 5.8-Terabyte SAP ERP Database to Run Its Global Business – and it also uses an EMC SAN!

Microsoft Uses SQL Server 2012 5.8-Terabyte SAP ERP Database to Run Its Global Business – and It also uses an EMC SAN!

Microsoft runs its worldwide operations on SAP ERP. With 93,000 employees and operations in more than 110 countries, the largest software
company in the world runs some 25 million SAP transactions a month against its 5.8-terabyte compressed database. The company was happy with how well its SAP deployment was performing on earlier versions of SQL Server and Windows.  Nevertheless, it upgraded to the beta edition of Microsoft SQL Server 2012 to take advantage of new features, specifically AlwaysOn. Leveraging AlwaysOn eased administration and aligned the processes for local and remote high
availability. This made the disaster-recovery process easy because the same overall process is being used. At the same time, potential data loss in a
disaster case could be minimized.

Read the latest Microsoft case study!

ESI = EMC Storage Integrator (for Windows Environments)

In the video below, Sam talks with Giri Basava about the latest EMC Storage Integrator, a free download that makes setup for Windows hosts a breeze.

You can get this plug-in at Powerlink (Support > Software Downloads and Licensing > Downloads E-I > EMC Storage Integrator)

Here’s the official product description.

EMC Storage Integrator (ESI) for Windows simplifies the management and provisioning of EMC storage for Microsoft Windows Servers and Applications in a physical as well as virtual (Hyper-V) environments. It maps application resources to Windows and in turn provides mapping to underlying Storage resources. With ESI, administrators can provision block and file storage for Microsoft Windows and Microsoft SharePoint Farms. ESI supports the EMC CLARiiON CX4 series, EMC VNX series, EMC VNXe series, EMC Symmetrix VMAX and EMC Symmetrix VMAXe.  Version 1.3 adds virtualization capability using Hyper-V and support for File Stream Remote Blob Store.